May 21, 2022  
Official Catalog September 2021 
    
Official Catalog September 2021 [ARCHIVED CATALOG]

BUSS335 - Global Marketing

Semester Credit Hour(s) 3
This course examines the issues involved with developing strategies and supporting marketing operations on a global scale. Students will evaluate opportunities, create plans and adapt marketing tactics to facilitate select target market needs in coordination with a firms global market strategy.